I learned how to produce automotive media from the best in the world, MotorTrend Group. As a staff editor for HOT ROD Magazine and web production editor for MotorTrend’s aftermarket domains, I refined my storytelling and photography abilities while learning how to integrate search engine optimization (SEO) into my content. Now I’m ready to share those secrets with you, and help you create high-quality automotive content.

As a web production editor I learned the importance of SEO, and how simple changes can have an impact on search engine results, without polluting the voice of the editor or writer. Learning how MotorTrend Group produces web-based magazine articles, and how readers consume written automotive content was integral to developing my own voice as a writer, as well.

Working for such a storied brand like HOT ROD was an honor and a privilege, and broadened my appreciation of cars more than I thought possible. At events like HOT ROD Power Tour, Roadkill Nights, and Detroit Autorama I was able to connect with fans and readers on a personal level, and learn exactly what automotive enthusiasts desire in the content they consume.

As a life-long car and motorcycle enthusiast with some engineering training, I can effectively translate technical information into easily-understandable verbiage. Feature editorial, technical how-to, marketing copy writing with style—whatever your automotive writing needs are—I can help. Check out all my articles from HOT ROD and MotorTrend, here. Follow me on Instagram at @JordoMotive, and email me for services and availability, Jordon@JordoMotive.com.